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SFLIC announces 60th Anniversary

Categories: Marketing

SFLIC achieves its 60th year of conducting business with a portfolio of final expense whole life and preneed insurance and service designed exclusively for the funeral profession.

Hot Springs, Arkansas – May 1, 2020 – SFLIC is pleased to announce its 60th business anniversary this year. Since being founded by a group of Arkansas funeral directors in 1960, SFLIC has grown to become a leading regional insurer for funeral homes, offering life insurance products to meet the needs of their communities’ individuals and families.

Over the years, SFLIC’s goal to earn a deserved reputation for excellence in products and service has been a driving force for the company. A key differentiator for SFLIC of special interest to-affiliated funeral homes is the range of products to meet both sides of the funeral home’s market. SFLIC’s portfolio of final expense advanced planning/preneed and whole life products equips the funeral home to meet the needs of most all members of the families they serve.

On the distribution side of the business, another key differentiator of SFLIC is the broad marketing support and professional services affiliated funeral homes are provided by the Sales Development and Home Office team.

SFLIC President, Courtney C. Crouch, Jr., comments, “Since SFLIC’s beginnings, It has always been important to us that when the funeral director sits across from a family in an at-need situation, the funeral director knows that SFLIC can be relied on to provide those insurance policy benefits their families, and they, count on. After 60 years of a continual, focused mindset on our mission of serving the funeral profession, we are very gratified to be known as the insurance provider our affiliated funeral homes can rely on.”

“As SFLIC moves forward into the future, we are excited by new opportunities to enhance our service to the funeral profession and their clientele….the families and individuals in the communities across our region,” states Sumner Brashears, SFLIC Chairman of the Board.

To contact your SFLIC State Director by cell number or email, click here. For more about SFLIC’s story, click here.

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